About Archetype Marketing
Leveraged solutions for brand strategy and marketing communication
Our Values
Providing incredible results and extraordinary experiences, while remaining true to our core values
We partner with exceptional, lean organizations eager to accelerate their brand and business goals with cutting edge solutions that bring efficiency to the process.
We provide a smarter, faster, and more innovative alternative to the traditional firm or agency process (minus the overhead.)
Only our highest level work, so you can present your highest level work to your clients
Collaboration beats competition every time. Partner with us to increase your revenues and provide incredible results to your clients.

The marketing landscape has dramatically changed. As a business owner, it can be difficult to know which marketing strategy will actually help grow your business. That's where we come in.
We provide a smarter, faster, and more innovative alternative to the traditional brand firm or marketing agency process.
The result? Save countless hours, thousands of dollars, and endless frustration for accelerated results.
Featured in:




What You Can Achieve
Brand Optimization
Outperform the average with measurable results for your business.

Strategy & Messaging For Business Growth -
Melissa helped me refine my marketing strategy and dial in my message in a way that reflects my brand and personal style. As a result of her expert help, support, and encouragement I am on track to fill my group coaching program.

Anne O'Reilly
Business Growth Strategist
Better Connect With Your Ideal Clients
Better understand and connect with your ideal clients for better results and increased loyalty

Marketing strategy to connect with ideal clients -
Melissa helped me figure out who I should be focusing on for my ideal clients, and she came up with creative ways to find and connect with them. She just GOT me and what I'm trying to do, and in my experience, that's rare.

Gina Longo
Leadership expert & Trainer
Marketing Optimization
Marketing strategy aligned with brand and business goals for better results from your marketing efforts.

Brand strategy, messaging, and business growth
Melissa is an excellent strategist and mentor. She has the unique capability to take a vast amount of ideas and synthesize them into one unique message to meet your ideal client's needs. She is a master at brand strategy, messaging, and business growth strategy. I would highly recommend her!

Michele Leah
Vision Architect & Business Coach
Marketing Team Alignment
Get your team on the same page fast, so you can start getting results


ABOUT THE FOUNDER
Hi, I'm Melissa Slawsky
I used to spend a lot of time interviewing clients to get their brand and marketing message. It was fulfilling, but it couldn’t scale. By creating a tool and tech platform, I was able to bring my prospects and clients directly into the process for mapping out their brand messaging strategy. Now, rather than a 3-hour session, I have a simple and effective tool that gets clients great results within an hour.
Nothing lights me up more than helping someone express what makes them remarkable, unique, and different than anyone else out there that does what they do. There's an Art to what you do. You've got this down to a Science. I help you capture it, so it's recognizable and repeatable.
How We're Different
Accelerated
Say goodbye to staring at a blank screen... Two multiple choice quizzes is all that it takes.
The traditional way
The Archetype Marketing™ Way
Aligned
Start with a clear direction and data for your brand and your ideal clients
The traditional way
Advanced
Tech-enabled solutions to grow your brand and business
The traditional way
“
Alexis Ray
If you need help carving out your message and making it tangible, this woman will SHOCK you with her skills. I spent FIVE MONTHS trying to figure it out and she did it in less than 24 hours. I swear! I’ve never seen anything like it, or HER.
Accelerate your brand and business growth
Don't waste another minute on tedious, time-consuming, and traditionally expensive marketing methods.
Praise and Testimonials
“
Melissa is an excellent strategist and mentor. She has the unique capability to take a vast amount of ideas and synthesize them into one unique message to meet your ideal client's needs. She is a master at brand strategy, messaging, and business growth strategy. I would highly recommend her!
michele leah
Vision Architect & Business Coach
“
When I first started coaching with Melissa, I had a masterclass with 5 students and wanted to grow the enrollment. She helped me with many brilliant ideas, strategies for marketing, and inspiration during my low points. I now have 12 students in my Masterclass, at a price point that's 50% more than my original offer (with my best months of sales.)
Wan How
Project Management & Career Coach
“
Melissa helped me refine my marketing strategy and dial in my message in a way that reflects my brand and personal style. As a result of her expert help, support, and encouragement I am on track to fill my group coaching program.
Anne O'Reilly
Business Growth Strategist & Trainer
Increase Your Revenue with Archetype Marketing
Leveraged solutions for brand strategy and marketing communication
Consulting Support
Accelerate your consulting project with an extra pair of eyes and tech-enabled data points
Fractional Services
Incorporate brand and marketing optimization into your existing service lines and engagements
Software Licensing
Like our system? We'll give you a turnkey solution to offer tech-enabled brand services in house for agency acceleration
Partner With Us
Do you serve entrepreneurs and business owners? We love to partner with agencies, firms, tech, and support orgs.
IDEAS & INSPIRATION FOR
Brand & Business Growth
An archetype is a story-based pattern of human behavior, based on the work of Carl Jung.
These help us to tap into desires, motivations, core values, strategies, and fears that already exist, rather than manufacture demand for a product or service.
Here's a link to book a demo or reach out to contact@archetypemktg.com
Reach out to contact@archetypemktg.com or Tweet me at MelissaSlawsky.